
FRIDAY PM: Today was sluggish at the box office, especially for matinees. Sources just gave me early Friday and estimated Labor Day holiday weekend grosses for North America. Numbers will be refined in the AM. Analysis coming:
1. The American (Focus Features) NEW [2,823 Theaters] Opened Wed
Friday $4.1M, Estimated 4-Day Holiday $16M, Estimated Cume $19.1M
2. Machete (Fox) NEW [2,670 Theaters]
Friday $3.6M, Estimated 4-Day Holiday $12.3M)
3. Takers (Screen Gems/Sony) Week 2 [2,206 Theaters]
Friday $3M (-60%), Estimated 4-Day Holiday $14M, Estimated Cume $40M
4. The Last Exorcism (Lionsgate) Week 2 [2,874 Theaters]
Friday $2.4M (-76%), Estimated 4-Day Holiday $10M, Estimated Cume $34.8M
5. Going The Distance (Warner Bros) NEW [3,030 Theaters]
Friday $2.2M, Estimated 4-Day Holiday $9M
6. The Expendables (Lionsgate) Week 4 [3,398 Theaters]
Friday $1.7M, Estimated 4-Day Holiday $8.2M, Estimated Cume $94M
7. Eat Pray Love (Sony) Week 4 [2,663 Theaters]
Friday $1.5M, Estimated 4-Day Holiday $7.5M, Estimated Cume $72M
8. The Other Guys (Sony) Week 5 [2,607 Theaters]
Friday $1.5M, Estimated 4-Day Holiday $7.5M, Estimated Cume $109M